determinants of willingness to pay and ecotourism value of national parks (case study of tandoreh park)

abstract this paper carried out to study determinants of willingness to pay and ecotourism value of tandoreh natioral park using cross section data of 144 households of dargaz and ghochan and contingent value method and logit model in 2008. results showed that age and entrance offer have negative effect and income have positive effect on willingness to pay for ecotourism in tandoreh natioral park. also, average willingness to pay of each visitor for tandoreh is 2639 rial per visit. total tourism value of this park is 165.665 million rial. the ecotourism value of this park will provide a tool for policy and decision makers for supporting of quality, investment of tandoreh park and avoiding of degradation of it.